Use AI to Create Content within RGE Studio

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The email design suite you already know and love just leveled up. We’re working hard to update our help center, but you still may see some references to the old product name.

Overview

RGE Studio has several AI tools that help you create content. This article explains what each tool does. It also shows how much of each tool your plan includes.

For a visual walkthrough, check out the RGE Studio Academy tutorial on AI.

AI Features for Content Creation

1. AI Writing Assistant

The AI Writing Assistant writes copy for your emails and pages. You can use it with these content blocks:

• Paragraphs
• Lists
• Buttons
• Titles

How to Use It

1. Drag a paragraph, list, button, or title block from the sidebar into your design.
2. Select the block. Then click Write with AI.
3. Enter a prompt, or choose one of the suggested prompts.
4. Click Generate. Review the text the AI writes.
5. Optional: To try again, click Regenerate. To refine the text, reply to the AI with more instructions.
6. Click Apply to add the text to your design.

To learn more, read Using the AI Assistant.

2. AI Alt-Text Generator

The AI Alt-Text Generator writes alt text for the visuals in your design. Alt text describes an image for people who use screen readers. It also shows when an email client blocks images. You can generate alt text for one image or for multiple images at once.

You can use it with these content blocks:

• Images
• GIFs
• Icons
• Stickers

Your image must meet these requirements:

• The file format is JPEG, PNG, GIF, BMP, WEBP, ICO, TIFF, or MPO.
• The image is larger than 50 x 50 pixels.

If your image falls outside these requirements, you will see an error.

How to Use It

1. Open your design in the builder.
2. Click the image, GIF, icon, or sticker you want to describe.
3. Find the Alt text field in the sidebar.
4. Click the wand icon below the field. A drop-down menu appears.
5. Choose an option:
   • Generate alt-text: Adds alt text to the selected image only.
   • Generate alt-text in bulk: Also adds alt text to the other images in your design.

The AI adds the alt text to the Alt text field of each image. AI writes alt text in English only.

The video below explains why alt text matters for accessibility. It also shows how to generate alt text for one image or in bulk.

3. AI Text-to-Image Generator

The AI Text-to-Image Generator creates images inside the builder. You describe the image you want. Then you choose a style and an aspect ratio. You can create many types of images, such as headshots and product images.

How to Use It

1. Drag an Image block into your design.
2. In the Content Properties panel, click Create with AI.
3. Write a prompt that describes the image you want.
4. Choose an aspect ratio and a style.
5. Optional: Adjust CFG tolerance and steps. These settings control detail and creativity.
6. Click Generate Image. Preview the image and apply it to your design.

If needed, regenerate the image or refine your prompt. To learn more, read Generate images using the AI Assistant.

4. AI Co-Pilot

AI Co-Pilot (Beta) drafts and edits emails based on your prompts. You review and approve everything it creates.

You can use AI Co-Pilot to:

• Create an email draft from the Projects tab.
• Make a copy of an existing email with AI.
• Edit an open email from the builder.

To learn how, read AI Co-Pilot. For tips on writing prompts, read Prompting the AI Co-Pilot in RGE Studio.

5. RGE Studio's MCP Server

RGE Studio's MCP Server connects your account to AI tools outside RGE Studio. MCP stands for Model Context Protocol. Claude and ChatGPT are two tools you can connect.

Once connected, you can create, edit, and export emails from inside your AI tool. Every user role can use the MCP Server except viewers.

To set up a connection, read RGE Studio's MCP Server.

AI Features Comparison by Plan

Your plan sets how much you can use each AI feature.